Annual Events

Spring Sidewalk Chalk Coloring Contest

Spring Sidewalk Coloring Contest

Wednesday, March 30, 2022 @ 9:30 AM

Mainiero Square

Children 1 to 12 years can display their creative talents in the new Sidewalk Coloring Contest! Children will be drawing with chalk on their own sidewalk square. Prizes will be awarded in various age groups. Chalk is provided for all participants.

AGES: 1 to 12 years

FEE: Free

PRE-REGISTER: February 28 to March 29, 2022 at the City of La Verne Community Services Office OR by calling (909) 596-8700

LATE REGISTRATION: Wednesday, March 25, from 9:00 – 9:25 AM at Mainiero Square (corner of 3rd Street and D Street)

BEGINS: 9:30 AM – SHARP!

AWARDS: Mainiero Square

La Verne Cool Cruise Classic Car Show

Saturday, April 16, 2022 @ 10:00 AM -4:00 PM

Old Town La Verne (3rd Street & D Street)

Annually held the Saturday before Easter, this is a big event every year in Old Town La Verne. The always popular Cool Cruise classic car show kicks off Spring in Old Town La Verne with classic cars and classic rock music lining the streets — car enthusiasts, young and old alike, always have a great time at this event. Local live classic rock music is also a regular part of the Cool Cruise. This event is for all ages and FREE! You don’t want to miss it!

Live Music by Scott Bruce.

Special Display of antique machinery by the Western Antique Power Associates.

This year’s Cool Cruise Car Show will be benefiting the La Verne K-9 Police Foundation.

For more information and registration

  • Check out the website at www.CoolCruiseCarShow.com or
  • Contact Craig Hoelzel at (714) 671-5833 or
  • Contact La Verne City Hall at (909) 596-8706.

Cruisin’ La Verne Classic Car Show & Toy Drive

Saturday, November 19, 2022 10:00 am to 4:00 pm

Old Town La Verne (Bonita Avenue & D Street)

This is big event held annually in Old Town La Verne, the always popular Cruisin’ La Verne classic car show invites car enthusiasts, young and old alike to enjoy the festive holiday atmosphere of Old Town La Verne.

This event is for all ages and FREE! You don’t want to miss it!

Guests are asked to donate a $10.00 new unwrapped toy to benefit CHP’s for Kids Toy Drive.

For more information and registration

small business saturday

Small Business Saturday

Saturday, November 26, 2022

Old Town La Verne

Annually held the Saturday after Thanksgiving, this day we celebrate the small businesses that contribute to La Verne’s local economy and community.

The La Verne Chamber of Commerce will also hold special events/offerings TBD

When you patron local independent businesses, you: 

  • You ensure more of your money stays in our local economy
  • You support local jobs
  • You help keep our community unique
  • You benefit from expertise of local businesses and organizations
  • You encourage community and all that it stands for

Please contact individual businesses regarding hours for that day.

holiday old town la verne

Old Town La Verne Holiday Stroll

2022 Date TBD

Old Town La Verne (Bonita Avenue & D Street)

Enjoy the sights and sounds of the holiday season in Old Town La Verne.

Holiday Stroll guests enjoyed door prizes, refreshments, live music and carolers, pictures with Santa, and carnival games for children.

[2021] Pictures with Santa: 4:00 – 6:00 PM

[2021] Tree Lighting: 6:00 PM

Old Town La Verne Specials & Activities

TBD